Editor's note: This story first appeared in the winter 2020 issue of the Hearts Together, a special joint campus magazine publication of Concordia University Wisconsin and Ann Arbor.


Marissa Cowans (’16) was first exposed to mass event planning when she interned for the Rose Bowl her senior year at CUAA. Now she’s using her sport and entertainment business degree to propel her career forward at Lipari Foods. Since joining the company in 2017, Cowans has earned three promotions (she’s currently events manager) and thrives in the details of large-scale event planning.

“My work can be intense, but Concordia helped me to establish the work ethic needed for the job,” says Cowans. View more Haab School of Business programs at cuaa.edu/business.

The winter 2020 Hearts Together magazine hit mailboxes in mid-November. View a PDF version of the magazine here. If you are not on our mailing list, but are interested in receiving a free copy, email Jennifer.Hackmann@cuaa.edu.

— Rachel (Ferry) Thoms is manager of campus communications for Concordia University Ann Arbor. She may be reached at rachel.thoms@cuaa.edu or 734-995-7403.

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