This story first appeared in the fall 2018 issue of the Arbor Light, the official magazine of Concordia University Ann Arbor.
The prime real estate and large viewing window of Concordia University Ann Arbor’s new Career Engagement Studio make the space nearly impossible to miss for anyone taking a stroll through campus. The view from the studio opens up onto the central courtyard, CUAA’s main thoroughfare, and at any given point in the day passersby are likely to spot the room bustling with activity. Even the eye-catching décor contributes to the appeal: red IKEA chairs offer pops of color, and students peering in from outdoors will immediately spot a floor-to-ceiling photo mural of recent CUAA alumni living out their vocations.
All of this is by design—even the decision to call the room a studio. Last fall when Dr. Joey-Lynn Bialkowski, former Haab School of Business professor and director of Concordia’s sport and entertainment business program, took charge of what was previously called the Office of Career Services she knew she’d need a space and resources that would meet the rhythm of how Concordia students prepare themselves for lives after college.
Bialkowski officially stepped into her new role in June 2017 and brought with her fellow Haab School of Business faculty member Lisa Johnson, who now serves as director of the Career Engagement Studio. Together with a team of career ambassadors, Concordia’s revamped Office of Career Engagement and Industry Relations (CEIR) put out promising results at the close of its inaugural academic year, having multiple graduate placements with nationally recognized companies, including the Detroit Tigers, Enterprise Holdings, and the Michigan Medicine health care system.
“If you look at universities across the nation, career services has typically been that department that gets tucked away somewhere in the basement where it’s difficult for students to get to,” says Bialkowski, executive director of CEIR. “When Lisa and I stepped in, our charge was to flip career services on its head and to fit it into the 21st century, and so we wanted our space to be a fishbowl as much as possible. We want students to constantly be seeing what’s taking place and think, ‘What’s happening in there?’”
What’s happening “in there” is also a shift from the traditional.
An early student focus group helped Bialkowski and Johnson quickly realize that CUAA students equated “career services” with more work. So in the past year the CEIR team members have aimed to keep their efforts relevant, purposeful, and engaging with high energy, short meetings, and fun incentives.
They began last year to host “Take 20s,” for example, which offer 20 minutes of hard and fast professional development insights that students can simply drop in on instead of scheduling an appointment to attend. They also began to invite students to stop into the studio to publicly celebrate their personal milestones by picking up a novelty horn and literally tooting their own horn. And they laid the groundwork of infusing themselves into each academic school’s curriculum to ensure they consistently hit their student touch-point benchmarks.
Their ultimate goal is to connect with 100 percent of the CUAA student body each year. They made progress toward that end last school year with a 154 percent increase in their student touch-point rate from the fall 2017 to spring 2018 semester.
Each student requires a personalized approach, says Johnson. Oftentimes students come in unaware of the gifts and skills they already possess. The CEIR staff’s role is to draw out students’ stories, help them recognize what’s already there, and make the connection between their gifts and a possible career path.
“That’s our mission, to help students discover how to use their gifts for service to Christ in the Church and world,” says Johnson. “It is literally an exploration. We’re here to help them take note of their God-given gifts and to recognize what it looks like to serve within their vocations.”’
The fall Arbor Light hits mailboxes the week of October 1, 2018. View a .pdf of the Arbor Light magazine here. If you are not on our mailing list, but are interested in receiving a free copy, call 734-995-7317.
— Kali Thiel is director of university communications for Concordia University Wisconsin and Ann Arbor. She may be reached at email@example.com or 262-243-2149.
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